Paynter Dixon’s new brand inspired by powerful partnering

April 4, 2022 | General

Paynter Dixon has launched a new corporate brand which pays homage to the power of partnering.

Launched today, Executive Chairman James Boyd says the decision to rebrand was motivated by business growth and a celebration of core values that have underpinned Paynter Dixon for more than a century.

“Paynter Dixon has played an influential role in the development of design and construction in Australia,” said Mr Boyd. “The business was a pioneer of the Design and Construct model in the 1960s, which at its core, is a relationship-based approach to delivering projects.

“In accepting complete responsibility of the project from concept to completion, we commit to working closely with the client and advocating their vision at every stage of work until the outcome is achieved.”

The new brand is centred on partnering and the way it weaves through every facet of the business.

“We stake our reputation on quality and safety, which means standing by clients through thick and thin,” said Mr Boyd.

“This is the source of our determination to meet expectations even when faced with obstacles that would deter others.

“Many of our partnerships span decades as clients pursue growth or expansion. This sees us contribute to their business strategy and often prepare a masterplan which leads to the delivery of consecutive projects over time. It’s a journey.”

Today, 80 per cent of all projects are from repeat clients. The Boyd family acquired Paynter Dixon almost 40 years ago, with Mr Boyd succeeding his father as Executive Chairman in 2019.

Recent years have focused on expanding service delivery across sectors, including hospitality, education, remedial, insurance, community, health and aged care. Offices in Sydney, Canberra and Coffs Harbour support state-wide service coverage, with a growing presence in regional and rural communities where Paynter Dixon preferences local contractors to support employment. In late 2021, the business oversaw the fit out of a new head office at 5 Rider Boulevard Avenue, Rhodes.

“We customised the new office to reflect the business we are today,” said Mr Boyd. “It’s a technologically sophisticated environment which promotes collaboration at all levels.

“We have a diverse service model and that is helping attract skilled professionals from different backgrounds who are passionate about their work – and working together.

“Our new brand points to this modern and progressive business while maintaining a strong link to our heritage.”

Above: Executive General Manager, Matthew Greene, unveiled the new brand to staff at a recent all-in meeting.